East meets West: ofi uses artificial intelligence to predict the regional cocoa flavors about to go global
London
olam food ingredients (ofi) predicts a greater fusion of Eastern and Western flavors in confectionery, bakery, beverages, and snacks, after combining the insights of its innovation experts in key regional markets and AI-powered research1 to identify the next big cocoa flavor trends.
The research – which used predictive analytics to scan online recipes, restaurant menus and e-commerce sites for budding trends before they hit the mainstream – found Asian flavors like dragon fruit, sesame, yuzu, lychee and miso are taking off in the US and Europe, while Western flavors like butterscotch, marshmallow, salted caramel and cookies & cream are becoming more popular in South Asian countries, including Indonesia and India. ofi’s ingredients innovation experts have turned these trends into adventurous cocoa pairings and dishes we could see on menus or in stores soon.